Lukas Insam CTO, MUSE.holiday · Val Gardena / South Tyrol

09 System · 2026

Proactive WhatsApp messaging

The right message to a guest before they have to ask.

A shared sending layer (opt-out, deduplication, delivery tracking, logged into the guest's conversation) with triggers driven by booking state. Some are live and some are staged. Examples: check-in reminders before arrival; a notice two days ahead for Lake Garda apartments inside a restricted traffic zone, read live from the PMS rather than a hardcoded list; a rebooking offer when an OTA booking is cancelled; a follow-up about ten minutes after a quote, held to the guest's local waking hours (time zone inferred from the phone prefix); payment reminders.

Years
2026
Kind
System
Status
Live
Role
Designed and built
Technologies
n8n, WhatsApp Business templates, Zendesk messaging API, Supabase
Cluster
2. Guests
Relations (as written)
reads (1) · writes into (5)

Connected to

Built during: Chief Technology Officer